I received an advance copy of Volume 4, Issue 4 of the Personal Branding Magazine from Dan Schawbel and his team at the magazine. Once again they've done a fantastic job of getting thought leaders in their field to share their thoughts on the topic of personal branding.
The focus of my work is helping expats leverage their personal brand and online identity to help the build a successful career or business abroad. Hence I consider learning more about personal branding a must do whether you are building or managing your expat career or portable business.
This issue is focused on CEO branding strategies, leadership and corporate culture. Leading CEOs from across multiple industries are interviewed, including Deloitte and Campbells, to present multiple perspectives on personal branding from the top down. The strength of the CEO brand can be attributed to the overall success of a company, regardless of size. Employees look to the CEO for guidance, leadership and personality.
There are interviews with Doug Conant, CEO of Campbells, Jim Quigley, CEO of Deloitte, Bob Taylor, CEO of Taylor Guitars, Sam Calagione, CEO of Dogfish Head and Brian Halligan, CEO of Hubspot.
Although the fully paid issue (25 articles) will not be available until May 1st, you can download a sample issue (9 articles) right now here: Personal Branding Magazine Sample Issue.
EXPAT CAREER & BUSINESS SUCCESS TIP: Download the Personal Branding Magazine Sample Issue and learn more about the power of building your personal brand online for expat career and business success abroad.
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